{
 "id": "bme",
 "title": "Business Modernisation Engineer",
 "artist": "Worklyn",
 "album": "Worklyn Productions",
 "src": "audio/bme.mp3",
 "duration": 196.84,
 "bpm": 96,
 "palette": [
  "blue",
  "yellow",
  "pink"
 ],
 "lines": [
  [
   0,
   ""
  ],
  [
   11.7,
   "MANAGER: We need someone who can rethink how this business works."
  ],
  [
   16.09,
   "What do you mean?"
  ],
  [
   19.39,
   "MANAGER: AI, automation, digital, data."
  ],
  [
   23.49,
   "Find ways to make the business better."
  ],
  [
   27.66,
   "Better how?"
  ],
  [
   29.59,
   "MANAGER: That's what we need you to figure out."
  ],
  [
   35.38,
   "Hmm..."
  ],
  [
   36.27,
   ""
  ],
  [
   43.38,
   "Let's start with the business."
  ],
  [
   45.59,
   "What do you wish worked differently?"
  ],
  [
   48.4,
   "What have you wanted to do for years,"
  ],
  [
   50.73,
   "but never figured out how to make possible?"
  ],
  [
   54.52,
   "And if you knew it was possible,"
  ],
  [
   58.23,
   "what would you do differently?"
  ],
  [
   61.7,
   ""
  ],
  [
   70.87,
   "What is a Business Modernisation Engineer?"
  ],
  [
   74.88,
   "For me,"
  ],
  [
   75.43,
   "it's about helping a business get from where it is,"
  ],
  [
   79.41,
   "to where it wants to go."
  ],
  [
   81.81,
   "And there are three steps."
  ],
  [
   84.7,
   "First, understand."
  ],
  [
   86.57,
   "Understand how the business works today."
  ],
  [
   89.5,
   "What it's good at."
  ],
  [
   90.81,
   "Where it's stuck."
  ],
  [
   92.06,
   "What people are doing manually."
  ],
  [
   94.33,
   "What customers want."
  ],
  [
   95.79,
   "And, perhaps most importantly,"
  ],
  [
   97.98,
   "what the people running the business have already imagined,"
  ],
  [
   102.3,
   "but never thought was possible."
  ],
  [
   105.45,
   "Second, build."
  ],
  [
   107.89,
   "Take those possibilities and turn them into something real."
  ],
  [
   112.16,
   "An automation."
  ],
  [
   113.17,
   "A new experience."
  ],
  [
   114.4,
   "A new product."
  ],
  [
   115.41,
   "A new way of working."
  ],
  [
   117.32,
   "We don't just talk about what could happen."
  ],
  [
   119.53,
   "We build, test and iterate."
  ],
  [
   124.92,
   "Third, prove."
  ],
  [
   126.95,
   "Does it actually work?"
  ],
  [
   128.65,
   "Does it save time?"
  ],
  [
   129.59,
   "Make money?"
  ],
  [
   130.16,
   "Create a better customer experience?"
  ],
  [
   132.03,
   "Open a new market?"
  ],
  [
   133.75,
   "Because the goal isn't to have good ideas."
  ],
  [
   137.16,
   "It's to turn possibilities into something the business can actually use."
  ],
  [
   143.19,
   "I've made millions for Paystack,"
  ],
  [
   145.7,
   "NTT Data and Capitec."
  ],
  [
   147.83,
   "I raised millions for myself."
  ],
  [
   150.33,
   "I ran a business into the ground,"
  ],
  [
   152.58,
   "to learn that all the school fees I paid..."
  ],
  [
   155.87,
   "were to ensure that when I get into your business,"
  ],
  [
   159.07,
   "I understand why the CEO wants what he wants."
  ],
  [
   162.23,
   "Why the sales team wants what they want."
  ],
  [
   165.03,
   "And why finance is knocking on doors for receipts."
  ],
  [
   169.01,
   "I see markets differently, because of my past."
  ],
  [
   173.7,
   "Now let me apply that to your business."
  ],
  [
   176.55,
   "Business doesn't have to be boring."
  ],
  [
   179.45,
   "Hire me at rawk@worklyn."
  ],
  [
   181.53,
   "com so I can modernise your business for the era it lives in."
  ],
  [
   187.31,
   ""
  ]
 ],
 "files": {
  "page": "/listen/bme",
  "audio": "audio/bme.mp3",
  "json": "tracks/bme.json",
  "text": "tracks/bme.txt",
  "vtt": "tracks/bme.vtt"
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 "text": "MANAGER: We need someone who can rethink how this business works.\nWhat do you mean?\nMANAGER: AI, automation, digital, data.\nFind ways to make the business better.\nBetter how?\nMANAGER: That's what we need you to figure out.\nHmm...\n\nLet's start with the business.\nWhat do you wish worked differently?\nWhat have you wanted to do for years,\nbut never figured out how to make possible?\nAnd if you knew it was possible,\nwhat would you do differently?\n\nWhat is a Business Modernisation Engineer?\nFor me,\nit's about helping a business get from where it is,\nto where it wants to go.\nAnd there are three steps.\nFirst, understand.\nUnderstand how the business works today.\nWhat it's good at.\nWhere it's stuck.\nWhat people are doing manually.\nWhat customers want.\nAnd, perhaps most importantly,\nwhat the people running the business have already imagined,\nbut never thought was possible.\nSecond, build.\nTake those possibilities and turn them into something real.\nAn automation.\nA new experience.\nA new product.\nA new way of working.\nWe don't just talk about what could happen.\nWe build, test and iterate.\nThird, prove.\nDoes it actually work?\nDoes it save time?\nMake money?\nCreate a better customer experience?\nOpen a new market?\nBecause the goal isn't to have good ideas.\nIt's to turn possibilities into something the business can actually use.\nI've made millions for Paystack,\nNTT Data and Capitec.\nI raised millions for myself.\nI ran a business into the ground,\nto learn that all the school fees I paid...\nwere to ensure that when I get into your business,\nI understand why the CEO wants what he wants.\nWhy the sales team wants what they want.\nAnd why finance is knocking on doors for receipts.\nI see markets differently, because of my past.\nNow let me apply that to your business.\nBusiness doesn't have to be boring.\nHire me at rawk@worklyn.\ncom so I can modernise your business for the era it lives in.\n"
}